20 ml vodka, 15 ml Campari, 20 ml strawberry syrup, 35 ml cranberry juice, 10 ml lemon juice. Shake vigorously with ice and serve in short glass. Bill Tikos for Soho’s Omotesando, Tokyo
There is more than one version of the Rising Sun cocktail. Some substitute Cointreau, sake or Champagne for vodka, grenadine instead of strawberry syrup and blood orange or grapefruit for the lemon juice.
It’s all based on palate and preference.
Each ingredient in this version of the Rising Sun cocktail when sampled alone can assault, stimulate or soothe the palate. When combined, the result can be an exquisite drink to make for friends or enjoy yourself.
We have to experiment and test to find the right combination of elements for a perfect venture, whether it’s a five ingredient cocktail or a business.
StomperNet Formula Five
January’s rising sun of the month is StomperNet Formula Five. Andy Jenkins of StomperNet and Yahoo Stores fame, along with noted business Advisor and author Paul Lemberg, creator of Formula Five, have teamed up. The result is anything but simple and a magnificent way to jump-start the first quarter of a new fiscal year.
Formula 5 is a Revenue Acceleration Mastery Program predicated on the principle that there are five essential revenue generating functions that occur in any successful business.
Lemberg and Jenkins try to simplify their formula into a series of distinct activities, based on a 15% incremental increase rule, designed to work alone as well as synergistically.
They are termed:
- Margin Magnifier (Increase Value, ROI and Price to Achieve Monster Margins)
- Lead Landslide (Get 15% More Leads – add more lead streams)
- Sales Stackers (Increase the money each customer spends, keep them buying year after year, and keep selling costs low)
- Conversion Control (Conversion improvement. Fixing one aspect of your selling system could improve results 15-20%)
- Turbo Thruster (The Secret Sauce. Stop doing things that don’t work)
StomperNet, as the name implies, will help you decimate the competition.
MBA-In-A-Box is the free report that describes their system, and is available for download at their blog. It is an excellent guide jam-packed with tips and tactics to implement for an immediate boost to your bottom line. Divided into three sections, the first two chapters are essentially slides from the videos.
My recommendation is that you start with Chapter 3 on page 54, then go back and read the first two chapters.
Prelaunch Testing Success
For the prelaunch testing phase, Jenkins enjoined members of his StomperNet business circle to apply the principles in their ventures. The 60-day test consisted of 218 businesses, employing dozens of business models, ranging from startup to maverick eight figure earners.
According to Andy Jenkins on page 10 of the report: “What I have never seen, and I’ve been doing this for 9 years, is SO MANY consistently big improvements to profits with such a small amount of effort over such a wide range of businesses, in such a short amount of time.”
StomperNet Formula Five reopens again on January 27th in the event you missed the Phase I launch.